Pronto Integration Guide

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What is

Pronto is a shopping search engine that makes it easy for consumers to find products and compare prices.
More information on Pronto Merchant Solutions can be found here:

Pronto Requirements

  • Detailed feed specifications can be found here
  • All data fields must not contain HTML or XML tags or comments, field delimiters (extra tabs or pipes), carriage returns, new line characters, quotation marks, encoded characters, or any smart quotes.
  • All required fields must be completed or the feed will be rejected. See below for the required fields as well as those that are mapped automatically

Pronto Setup

  • There are a total of 6 required fields that must be completed for each item, and 42 field headers must be present in the feed.
  • In the table below are a list of attributes that the plugin maps automatically; you may need to map or create some attributes yourself if the values are not found.
Pronto Attribute Required? Default mapping (or value) More information
Title Yes title Automatically uses product title
Description Yes description Automatically uses product (long) description
SalePrice Yes price Regular price or sale price, whichever is less
Condition Yes “new” Other valid values are:
Category Yes local_category Automatically uses your store’s category tree
URL Yes link Automatically uses product link
These fields are not required but auto-populated if the attribute is available
Color Optional color If present, will map from your ‘color’ attribute
Size Optional size If present, will map from your ‘size’ attribute
Brand Optional brand If present, will map from your ‘brand’ field
InStock Optional “In Stock” or
“Limited Quantities”
Out of stock items will show up as Limited Quantities.
Other valid values are:
Special Order
InventoryCount Optional stock_quantity Uses the product inventory
ProntoCategoryID Highly Recommended Pronto Category Automatically filled using the Pronto category selected
ImageURL Optional feature_imgurl Automatically uses featured image
ShippingWeight Optional weight If present, will map from your ‘weight’ field
ProductSKU Optional sku Automatically uses your SKU values
AltImage0-4 Optional AltImage0-4 Any additional images will be mapped

Create Pronto Feed

Because the setup is relatively simple and all required fields are automatically mapped from common fields, clicking Get Feed as is will likely create a successful Pronto Data Feed.

  • If you would like to include additional data into your feed, review Pronto’s data feed specifications above and map your fields accordingly

Upload Pronto Feed

Feeds are uploaded via FTP delivery to your assigned account.