If you haven’t been checking the new ways to improve your sales using Google platforms, Google Shopping Actions may sound new to you. However, this is the latest buzz on the eCommerce marketing and sales arena. So, what is Google Shopping Actions? Google Shopping Actions offer to sell your products through the Google Express if you qualify for it and other platforms across Google.
Benefits offered by Google Shopping Actions
Summing up the main benefits of starting your eCommerce marketing practices on Google Shopping Actions, these two points offer the main values.
If you’ve been using our Shopify app to send your products to the Etsy marketplace, you probably already noticed what has changed.
- We’ve added a flat shipping template to allow Etsy sellers to send their products to Etsy including the shipping information required for those products.
- Ability to configure sync settings for products on a detailed product attribute level has been added.
Multichannel selling opens a gateway for growth. It allows your products to reach out to the customers whom you wouldn’t otherwise be able to reach out to. But as you are selling through more than one marketplace it sometimes gets difficult to keep track of the information that you’ve spread across different channels.
Where the clear benefit of multichannel sales is increased sales, the downside is the chance of overselling. But, this can be easily handled by using ExportFeed plugin for WooCommerce to Etsy as this provides orders and inventories sync functionality if you are selling on WooCommerce and Etsy.
Enhancement to the beauty and style, jewelry are also the dominant category that sells really well on Etsy. But, you can’t be a reseller to sell on this category, reselling is only allowed in the crafts and supplies category. We won’t look into that at this time, just focusing on selling more jewelry on Etsy from your WooCommerce store.
Listing your products on Amazon is definitely the most important campaigns for your eCommerce business. Amazon is probably the only marketplace where true sellers’ meet the genuine buyers. However, after listing your products on Amazon, it may be a bit difficult for a seller to ensure that the products are found when a user searches. There are different reasons for this. And Amazon Marketplace itself has provided a solution for this – Amazon Sponsored Products program.
What is Amazon’s Sponsored Products program?
Sponsored Products are ads for individual product listings on Amazon. They appear on search results pages and product detail pages, helping drive sales and product visibility. Sponsored Brands showcase your brand and product portfolio.
When you start a new website, if you are aware of the website marketing trends, you want to rank your site on the first page of Google Search Engine. Likewise, most of the people want to rank their WooCommerce site on the first page of Google Search Engine.
But, is this “keyword ranking” the correct metric to measure the visibility of your WooCommerce site?
Shouldn’t your products carry more value than your WooCommerce site pages?
Don’t you want to send your WooCommerce products to the visitors of Google Shopping, rather than send your WooCommerce site’s URLs to the Google Search Engine users?
If you’re more focused on increasing sales, you need to focus on WooCommerce and Google Shopping Integration, rather than ranking for some keywords on the Google Search Engine.
There are a lot of opportunities to sell your Shopify based products and increase the number of customers. One of the most viable options for both new or existing Shopify based site is through Shopify Amazon integration. If this is a new subject for you then please check the Shopify Amazon integration best practices.
However, we’ll assume that you know about this and move ahead. Amazon marketplace holds a lot of opportunities but also a lot of competition. For that, participating on Amazon to sell through the Amazon Prime Seller Program is a great way to beat the competition.
ExportFeed App supports order sync between your Amazon Prime products and Shopify Store.
The first step to growing as an online retailer creating an online store. As Shopify is on top of the list, we will take Shopify as the default eCommerce site platform for now. Next, you need to either bring in customers to your site or you need to reach out to the customers.
If you start bringing in visitors and start turning them into customers, you’ll need a long cyclic process of optimization, monitoring, evaluation, and optimization again. However, if you start reaching out to the visitors, you only need to identify where your customers hang. And that would be Google Shopping, eBay or AMAZON, right?
Been selling your BigCommerce products on Amazon already? If so, Great! But do you know what your customers are buying on Amazon lately? Staying aware of this and other changes on Amazon will help you grow your business. But, at first, you need to implement a proper way for BigCommerce Amazon Sync. We’ll check that here in brief and then move on to the popular selling categories on Amazon for 2019.
Looking to increase WooCommerce based product sales through Etsy marketplace? We’d like to challenge you to increase your sales by at least 15% within two weeks time. Do you accept it?
If you’re wondering what’s in it for us, without the growth of your business, our growth is limited. So let’s gear up now, we’ll provide you some tips that we collected from different sources and advise you to create a recursive process for that growth.