Exciting New Updates to ExportFeed’s Shopify app

shopify app update

Starting from June of 2020, ExportFeed introduced a lot of new features among which the real-time orders & inventory sync for Etsy is probably the one that has a lot of our customers are looking forward to.

We’d like to take this opportunity to formally introduce these features and answer any burning questions you may have regarding them. 

At ExportFeed, we let our customers be at the forefront of our decision making by closely listening to what they want from our solution.

Let’s dive right into the questions that might be of interest to you.

What exactly are the new features offered by ExportFeed’s Shopify app?

Basic Seller
monthly
$29.99
Enjoy unlimited product feeds, automatically sync to over 40 merchants, free upgrades, and live chat plus email support!
Upto 5,000 SKUs
1 Free Feed Setup
Scheduled Feed Syncs – Real-Time
Email Support
Upgradable to Other plans

Buy Now

Intermediate Seller
monthly
$39.99
Enjoy unlimited product feeds, automatically sync to over 40 merchants, free upgrades, and live chat plus email support!
Upto 20,000 SKUs
1 Free Feed Setup
Scheduled Feed Syncs – Real-Time
Email and Phone Support
Personalized Demo
No Limitation on feature uses

Buy Now

Super Seller
monthly
$89.99
Enjoy unlimited product feeds, automatically sync to over 40 merchants, free upgrades, and live chat plus email support!
Upto 100,000 SKUs
10 Free Feed Setup
Scheduled Feed Syncs – Real-Time
Email and Phone Support
Personalized Demo
No Limitation on feature uses

Buy Now

Platinum Seller
monthly
$129.99
Enjoy unlimited product feeds, automatically sync to over 40 merchants, free upgrades, and live chat plus email support!
More than 100,000
10 Free Feed Setup
Scheduled Feed Syncs – Real-Time
Email and Phone Support
Personalized Demo
No Limitation on feature uses

Buy Now

The biggest benefit of switching to the new pricing plans is that all of our packages come with real-time order/inventory update by default.

We’re super excited to offer the real-time sync feature at an affordable $10 bump to the existing Basic subscription package. 

If you subscribe to any other packages, they’ll come ready out-of-the-box without any extra fee!

Since a majority of our customers were having trouble with the delay in order/inventory sync, we decided to make this feature readily available if you use ExportFeed, regardless of the subscription type.

The great news is that you have the opportunity to perform live assortment, stock and order/inventory syncs between Shopify and Etsy as well as other major platforms.

Another update includes the meta-field sync feature being available starting from the Advance Seller package, which was limited to Super Seller and above previously.

Is real-time order & inventory sync available on free trials?

Of course.

Along with every other feature that any of the paid subscriptions provide. 

Do customers subscribed to the older pricing plans need to upgrade? 

You can keep using our app as you wish with the current features accompanied by your existing plan or you can subscribe to the live order/inventory sync feature for a relatively small extra fee of $10

The Basic package now starts at $29.99, which is still a bang for your buck.

We would strongly recommend you upgrade to the new plans since they offer a lot more value for your money.

Are the old pricing plans still available for new customers?

No, we’re completely abandoning the older plans since they are obsolete compared to the new pricing plans. 

If you have any queries regarding the change in pricing, please feel free to contact our support team.

5 Easy Steps to Optimize your Google Shopping Product Feed in 2020

optimizing google shopping feed

85% of product searches start on Google. Is that enough to convince you to start selling your products on this platform that is getting bigger by the day? 

Ever since the coronavirus pandemic, online shopping has reached new heights. In fact, a lot of E-commerce businesses have managed to take full advantage of the limitations set by the physical world and switched to all digital platforms to make themselves discoverable. 

Google Shopping ads drive 76% of retail search ads spend and generate over 80% of all clicks on Google Ads.

However, simply listing your products on Google Shopping does not guarantee immediate sales.

Here are some tips that can help you optimize your Google Shopping product feed listing in 2020.

1. Search-friendly product titles

A general rule-of-thumb while creating compelling product titles is placing the keyword as close to the start as possible. 

Avoid stuffing keywords in hopes that they will boost your listing – in fact it’ll do the opposite.

Make sure you include the brand, color, size, dimensions, gender and any relevant aspects of your listing so that a customer can figure out exactly what you’re selling without having to read the description.

2. Refine product categories

The better you select your product category, the more chance of it showing up on your potential customer’s search results.

For instance, here’s an example of a store that might sell colorful thermoses: 

Home & Garden -> Kitchen & Dining -> Food & Beverage Carriers -> Thermoses

You might be surprised by the level of filtering that comes with Google Shopping’s categories. It might seem arduous but it’s well worth your time.

3. Use clean but compelling product images

The combination of a great title with an equally great product image can work wonders for your Google Shopping listing.

You do not have to have a fancy set up to get great pictures.

Simply use a clean, plain, preferably white background and make sure your products are centrally aligned to the frame. 

Avoid using watermarks, logos, or any text on your images.

4. Make full use of product description

No one’s interested in reading the history of your thermos and the wonders it does to keep the family together during winter. 

Google prioritizes the keywords used in your product description. 

Just like the title, avoid stuffing keywords here as well. 

What you can do instead, is include a secondary keyword that compliments the primary keyword. 

Use short sentences that describe the basic usability/functionality of your product. 

5. Spice up listings with merchant promotions

Merchant Promotions is a free feature that allows you to distribute online promotions with Shopping ads on Google.com. 

When you add promotions to products that you sell on Google, shoppers see a “special offer” link (e.g. 15% off, free shipping, etc.). This link can increase the appeal of your Shopping ads and encourage shoppers to buy. 

Here are the types of promotions that Google lets you use: 

Discounts: Percent off, cashback, buy one get one free, or buy one get 2nd percent off

Free gifts: Free item or free gift card for a specified value

Shipping: Free or discounted shipping 

Automate your Google Shopping listings

Creating Google Shopping product feed can take anywhere from a few minutes to hours depending on the number of products you have.

You can use a feed management solution like ExportFeed to make sure your listings are free of errors and more importantly, sync seamlessly with your online store without having to manually update them every so often.

5 Most Profitable Amazon Product Categories in 2020

profitable amazon categories

Amazon has 310 million active users worldwide. That’s quite a number.

If there’s one promising virtual-land that offers such exposure for your products, it’s Amazon.

However, a lot of factors come into play when your biggest priority is profitability.

Higher profit is always backed by a huge demand for a specific product.

Keep in mind that there’s already hundreds of thousands of competitors that may have already established themselves as the go-to for a lot of loyal customers.

That being said, here are the top 5 profitable Amazon categories in 2020.

Electronics

Around 60% of Google searches were made using a smart device last year.

The rapid advancement in technology has resulted in companies releasing new tech products almost every month.

What makes the Electronics category even more profitable is Amazon only charges an 8% commission, compared to the standard 15%.

This category includes everything from accessories and cables to audio/video devices and even vehicle electronics.

Books

It’s almost ironic to follow the Electronics category with something as primitive as books.

Books were the reason Amazon was founded in the first place and they’re not going away any time soon..

A great way of making profit on Books is waiting for Books sales especially at libraries. Invest in a number of popular books and list them on Amazon for almost double the amount.

Toys and Games

Whether it’s educational toys or Disney/Marvel-franchised games, this category is busy all year.

You can time your listing perfectly with the release of a new or upcoming kids movie for some seasonal boosts on your revenue.

Spend some time researching what kids find cool because they’re your target audience.

Listen to advertisements on the radio, TV and even YouTube to know what’s trending.

Clothing, Shoes & Jewelry

According to a survey done by QZ, here are the most popular products that were sold last year under this category

  • Casual tops (68% of respondents purchased)
  • Shoes (48%)
  • Casual bottoms (38%)
  • Athletic wear (34%)
  • Accessories (26%)
  • Dresses (23%)
  • Underwear (24%)

Do not be demotivated by the pricey tags of huge brands. They’re not necessarily what your customers are looking for.

Amazon shoppers usually go for unique and low-costing products.

You can browse Amazon’s best selling section and see a clear view of what’s hot and what’s not.

Jewelry

This category can offer almost 50% profitability on your investment.

However, it is not as convenient as selling apparel.

While classic jewelry never really goes out of style, a lot of the top-selling jewelry are based on trends.

Make sure you’re up-to-date on the newest jewelry trends. Follow influencers on Instagram and filter out the products worth investing in.

If you want to sell fine-jewelry, however, you will need to switch to a Professional Selling Plan, and have an annual revenue of $50,000 within the Amazon platform.

Plus, you will have to pay a non-refundable deposit of $5,000.

Instead of targeting a huge audience, focus on a niche audience.

Variation image support for Etsy released! | Shopify platform

shopify etsy variation image

2020 has not particularly been a good year for any of us but in spite of all the struggles that we’re facing together, ExportFeed’s development team has been vigorously working remotely to make sure we still do our best to serve our loyal customers. 

During this process, we’re delighted to announce that ExportFeed is officially launching variation image support for Etsy for Shopify. 

You will now be able to link your listing photos to a specific variation so shoppers can see all the details for themselves. 

This helps avoid any confusion regarding exactly which option your customers are choosing. 

How variation image support helps your Etsy customers

When any of your customers make a selection from the variations drop-down and choose an option that has a linked photo, they will be able to see the image of their choice on the listing page and all the way through checkout. 

For instance, let’s say a shopper is looking at a black jacket of size 30. This specific option will be displayed automatically in her cart at checkout so she knows exactly what she’s ordering.

Why variation image support is great for your business

You will instantly notice that your support team will start getting fewer questions relating to different variations. 

If your store is giving more details in a transparent manner, you can spend less time trying to explain each option in your listing description.

This means no more adding text to your images that clutter its thumbnails. 

How can I use ExportFeed’s variation image support for Etsy? 

Here’s the fun part – you do not have to follow any extra step other than continue creating your Etsy feeds as usual.

ExportFeed’s system can automatically detect when you’re uploading different variations image to your product and feed it accordingly to Etsy. 

You can give our Shopify app a try and see for yourself how convenient it is for your business.

 

Improve the position of your Shopify products on Amazon listing

improve the position of shopify products on amazon

The first step to growing as an online retailer creating an online store. As Shopify is on top of the list, we will take Shopify as the default eCommerce site platform for now. Next, you need to either bring in customers to your site or you need to reach out to the customers.

If you start bringing in visitors and start turning them into customers, you’ll need a long cyclic process of optimization, monitoring, evaluation, and optimization again. However, if you start reaching out to the visitors, you only need to identify where your customers hang. And that would be Google Shopping, eBay or AMAZON, right?

How to ensure a high-quality listing of Shopify products on Etsy?

high quality listing of shopify products on etsy

When you are already selling through a Shopify store and you want to expand your market – Etsy offers you with a great opportunity. Moreover, missing to list your products on this marketplace will only make you weaker than your competitors in the business world.

However, just listing your products on Etsy isn’t enough! If your competitors don’t know this, you will have an advantage over them after you reach till the end of this post.

Here, we’ll provide you the ideas of creating a high-quality listing of Shopify products on Etsy marketplace.

But, before anything, if you are already listing products on Etsy, take a quick look at them and try to find the weak points in them – like the title attribute of your products or the dull images and so on.

While listing your products, if you listed them manually, there’s a high possibility that you made some errors or you listed just a few products of your Shopify store to Etsy. This is a blunder.

Looking to increase sales of eCommerce based on Shopify? Sell on Amazon using these tricks

Shopify sell on Amazon

One of the starter tips to increase the sales of your Shopify site is to connect it with the major sales channels. Now, if you had to choose one of the sales channel, which would it be?

Unless you are already comfortable with running PPC ads, the most obvious choice to increase product sales from Shopify-Sell on Amazon! Right?

Taking a look at the Amazon marketplace, it gives a lot of reasons to join.

  • Brand value and a volume of customers
  • Cost effective selling plans fit for everyone
  • Advanced customer targeting & reporting
  • Continuous optimization practices
  • Easy to get started and, a tonne of other reasons.

Shopify to Amazon – A hassle-free way to list, optimize, and sell Shopify Products on Amazon

shopify to amazon in hassle-free way

Listing your products on Amazon seems to be the most appropriate way to increase your sales. Even if you check through the Google Trends, selling on Amazon leading the retail industry by far than other popular marketplaces. Selling on Amazon is a way that anyone can generate side income or work full time to get a huge amount of profit after just a little workout.

Selling on Amazon is clearly a hassle-free process once you get started but you also need your eCommerce portal in order to get the process right. Before anything, let’s first check why and how should you send products from Shopify to Amazon.

Sell on Etsy or Sell on Shopify? How about Shopify Etsy sync?

shopify etsy sync

Etsy is a marketplace that allows you to sell your handmade products, unique items, and antiques. The visitors of this marketplace are mostly from the USA and the neighboring countries.

So, if you are planning to sell in the specific region then Etsy is one merchant that you should not miss listing your products here. And if you are already selling through your own Shopify based store, ExportFeed offers you unique opportunity of Shopify Etsy Sync.

ExportFeed App for Shopify Published

ExportFeed App for Shopify Released

After untiring efforts and suggestions from our customers, we are proud to announce the release of ExportFeed App for Shopify. Using this app on your shopify based eCommerce platform, you will be able to scale up your ecommerce business by increasing the market reach of yoru products. This app allows you to create data feed of your products and send them to high performing merchant sites like Google Merchant, Amazon, eBay, Etsy, Facebook.

Few reasons to use ExportFeed app for Shopify

12