VirtueMart to Bing! Product Ads Upload

Pre-requisites

Before you’re able to publish a Bing Catalog File:

• Create a Bing Ads Account: Sign up for Bing Ads
• Verify your website through: Bing Webmaster Tools
• Add a Merchant Center Store: Create your Bing Merchant Center Store
• VirtueMart Store complete with products, product categories and custom fields

*View the videos below for a complete video guide to setting up Bing Product Ads.

Step-by-step How To’s

1. Install the Shopping Cart Product Feed Plugin
2. Generate Bing Feed
3. Upload catalog file to bing Bing video link – starts at 1:03 seconds
4. Create your Campaign: Follow instructions after “Upload your catalog”

Optional Steps:

• Edit Template and Complete Missing/Required Fields

Bing! links

• Bing Support Topics Bing Merchant Center: It all starts here
• Bing Catalog Attributes Required Attributes
• Bing Categories Bing Product Taxonomy
• Bing Submitting Feed File Manually, via FTP or Automatically

Videos:

• Get to know Product Ads (2:03min)
• Product Ads setup step 1: Create a Merchant Center Store (2:58min)
• Product Ads setup step 2: Upload your product catalog (2:41min)
• Product Ads setup step 3: Create a Product Ads campaign (2:29min)